Award-winning online casino PlayOJO continues to spread its wings and in its latest expansion move has opened up to Swedish casino players. Players from Sweden will be able to play at PlayOJO in Swedish and in the local currency, SEK.
After tasting success in 2017 in the UK, PlayOJO has been bullish in the scandinavian region and from September 2017 started accepting casino players from Denmark.
The latest online launch in Sweden is further boosted by a multi-million SEK TV and online ad campaign. The campaign’s aim is to educate players about PlayOJO’s core ideology of being a fair and transparent online casino.
PlayOJO’s Ohad Narkis, said “There has been a 22% drop in the number of Swedish players accessing online gambling products over this past 12 months. The main reason? A lack of trust in the operators behind the sites.
Here at PlayOJO we put the player first. There are no dodgy upfront bonuses with massive wagering requirements, or complex terms and conditions you can’t get your head around. We are fair, honest and transparent – what you see is what you get, and that’s what players expect.
We believe this approach will be hugely popular with players in Sweden, and we hope to encourage those that have taken a step away from casino gambling online to return to the games they love, but in an environment they trust.”
The casino offers players something its proud of – free spins wins are paid in cash and are without wagering requirements. PlayOJO’s other innovative offering is the ‘OJOplus rewards’ where players get money back on every single bet, win or lose.
PlayOJO has received a lot of acclaim for its “for the players” approach and in 2017 won several industry awards, including eGR “Rising Star Casino of the Year” and winning the “Casino of the Year” award at the prestigious iGaming Awards.